What is the market outlook for the 3C automation equipment industry? The "14th Five-Year Plan" proposes to "implement the strategy of a strong manufacturing country," aiming to "deeply implement intelligent manufacturing and green manufacturing projects, develop new service-oriented manufacturing models, and promote the high-end, intelligent, and green development of the manufacturing industry." The country encourages the upgrading and transformation of the manufacturing industry towards intelligent manufacturing, which is conducive to promoting the development of the 3C automation equipment manufacturing industry.

The 3C manufacturing industry is characterized by a large number of workers, repetitive tasks, and rapid updates. Against the backdrop of intelligent manufacturing in China and the disappearance of the demographic dividend, the urgency for automation upgrades in the 3C industry is increasing. In recent years, although the growth of traditional consumer electronics has slowed, emerging consumer electronics represented by smartphones, tablets, and wearable devices have seen rapid growth. The application of 5G is an important transformation for the smartphone industry, with 5G phones requiring higher demands for chip processing capabilities, battery technology, and heat dissipation. Testing and assembly equipment need to be upgraded or replaced, indicating a good development prospect for the 3C automation equipment industry.

China is the world's largest manufacturer of 3C products, and the level of automation is still relatively low, leaving significant room for improvement. The manufacturing of 3C products can be divided into production, processing, component assembly, complete machine assembly, maintenance, and packaging. Approximately 70% of electronic products globally are manufactured and assembled in China, leading to a huge demand for production equipment in the Chinese 3C processing market. Currently, the automation rate of production equipment in China is still at a low level, and industry penetration has not yet reached saturation.

According to the "2020-2025 China 3C Automation Equipment Industry Market Deep Analysis and Investment Strategy Consulting Research Report" published by Zhongyan Puhua Industry Research Institute:

3C products refer to the general term for computers, communications, and consumer electronics, among which mobile phones are the most important component of 3C products. The 3C industry has a wide variety of components, many of which do not require high technology, leaving significant room for domestic substitution. The vigorous development of domestic mobile phones has brought a huge terminal market for downstream components. With the significant increase in domestic residents' income and consumption capacity, as well as the commercialization of 4G, the demand for mobile terminals such as smartphones, tablets, and wearable devices continues to expand, showing a rapid growth trend in the Chinese consumer electronics market. China is the world's largest manufacturer of 3C products, with approximately 70% of electronic products globally manufactured and assembled in China.

The 3C automation equipment manufacturing industry has a certain regional characteristic, currently mainly concentrated in economically developed areas such as the Yangtze River Delta represented by Shanghai, Nanjing, and Suzhou, as well as the Pearl River Delta represented by Guangzhou, Zhuhai, and Shenzhen. From the perspective of the industrial chain, the 3C automation equipment manufacturing industry can be divided into three segments: the upstream is the key component sub-industry, mainly producing core components such as electronic components, flat displays, and mobile chips; the midstream is the 3C automation equipment industry; and the downstream is the application industry of 3C automation equipment, including fields such as computers and mobile phones.

The competition in the 3C manufacturing industry is fierce, and the demographic dividend in China is gradually disappearing, driving the increase in the automation rate of the industry from the cost side. Currently, most 3C production enterprises in China exist in the form of OEM, producing products with low added value, mainly relying on the comparative advantage of labor, resulting in low profit levels. As the demographic dividend gradually disappears, labor costs in the manufacturing industry continue to rise, and the overall strength of domestic component enterprises improves, automation in the 3C industry is the only solution to effectively reduce production costs.

To meet the demand for replacing manual labor, the 3C automation system has high precision requirements and technical difficulties for the required mechanical equipment. 3C automation equipment typically integrates mechanical systems, motion systems, electrical control systems, sensing systems, information management systems, as well as cloud computing and big data. In recent years, against the backdrop of rising labor costs and increasing production efficiency requirements, the demand for 3C automation equipment has grown rapidly, and the industry has developed quickly.

This report is prepared by senior experts and researchers from Zhongyan Puhua through long-term and meticulous market research, referencing a large amount of authoritative data provided by the National Bureau of Statistics, the Ministry of Commerce, the National Development and Reform Commission, the Development Research Center of the State Council, industry associations, China Industry Research Network, and various domestic and overseas professional research institutions, as well as in-depth interviews with several senior industry experts. It is written using market research tools, theories, and models synchronized with international standards, providing a comprehensive and accurate analytical framework from the overall height of the industry. This allows you to fully and accurately grasp the market trends and development trends of the entire 3C automation equipment industry.